“As proud as you may be of your company and your product or service, most customers only care about how well you can help them meet their wants and needs. If you want more of them to buy, your focus has to be on your customer. How do you communicate that to them? [Read more…] about How’s your “we-we” language?
When sending an email to clients or customers, one of the biggest challenges is to get them to open the email. Every day our in-boxes are flooded with emails. By writing an interesting subject line, you have a better chance at getting them to open yours. [Read more…] about Writing a good email Subject line.